Collaborative post
The market for wholesale plus-size dresses continues to grow every year but one thing that never remains the same is the trends and what is currently in style.
Luckily for you, we know what wholesale plus-size dresses consumers are looking for this season and beyond, and we are going to share this knowledge with you to help you make the best inventory decisions.
Whether your shop caters to the fashion-forward or those with more traditional perspectives, these styles will help you encompass the full range of tastes and provide your customers with relevant, stylish, trendy cuts.
Here are some of the must-have wholesale plus-size dress styles that you need in your inventory mix:
Wrap Dress
Wrap dresses accentuate natural curves and, as such, are customizable within a wide range of styles and accessories. This makes them both popular and universal, a true staple of store inventories. What fabric and styles you choose to stock largely depends on what you know will sell with your audience but, by and large, wrap dresses span the gamut from casual to formal, traditional to cutting edge. If there were only one category on this list that you should stock, it is probably these. Universally flattering, easy to style, and pushing the bounds of casual and formal, wrap dresses are a perennial favorite.
Tiered Maxi Dress
Typically flowing and loose, tiered maxi dresses are versatile like wrap dresses, but some styles can be harder to push into more formal iterations than the wrap dress. That’s because the tiered maxi prizes comfort and flowing lines over silhouetting, such as with the wrap dress. Perfect for customers who want something that can handle multiple tasks at once, tiered maxi dresses are the go-to style for work and play, making them a dual-purpose purchase that will appeal to customers who prize versatility in styling.
Off-Shoulder Styles
Typically showing off the collarbone, off-shoulder styles make a statement and tend to be a favorite among those who want a formal look. Available in a variety of textures and fabrics, we advise you to look into what your customers tend to buy and use that data to decide whether to go for avant-garde or traditional looks with wholesale plus-size dresses in the off-shoulder style. Because of their dynamic necklines, off-shoulder styles tend to work well with accessories and styled looks, so be sure to offer some kind of add-on purchases available to help customers fashion or envision their own looks while shopping at your store.
Smocked Bodice
With an easy fit around the bust and a comfortable shape that stretches to accommodate the body’s curves, smocked bodices are some of the most popular cuts for plus-size customers who want something flattering but traditional, versatile, and comfortable. One thing you need to hone in on is the style you want to stock. From solid colors to patterns and similar iterations like the ditsy floral dress, smocked bodices vary in length of the hem, neckline curve, and whether the design is pleated or not.